{"id":5706,"date":"2016-10-19T15:14:44","date_gmt":"2016-10-19T20:14:44","guid":{"rendered":"https:\/\/www.journalismcourses.org\/news\/quer-lancar-um-podcast-inscreva-se-no-novo-curso-online-gratuito-em-ingles-do-centro-knight\/"},"modified":"2020-11-15T11:25:37","modified_gmt":"2020-11-15T17:25:37","slug":"quer-lancar-um-podcast-inscreva-se-no-novo-curso-online-gratuito-em-ingles-do-centro-knight","status":"publish","type":"post","link":"https:\/\/journalismcourses.org\/pt-br\/quer-lancar-um-podcast-inscreva-se-no-novo-curso-online-gratuito-em-ingles-do-centro-knight\/","title":{"rendered":"Quer lan\u00e7ar um podcast? Inscreva-se no novo curso online gratuito em ingl\u00eas do Centro Knight"},"content":{"rendered":"<p>Podcasting\u00a0est\u00e1\u00a0tendo\u00a0seu\u00a0auge. Este formato\u00a0permite\u00a0a\u00a0usu\u00e1rios\u00a0de\u00a0todo\u00a0o\u00a0mundo\u00a0\u00a0escutar\u00a0seus\u00a0programas\u00a0favoritos,\u00a0sobre\u00a0temas\u00a0que\u00a0v\u00e3o\u00a0desde\u00a0o\u00a0futebol\u00a0\u00e0\u00a0pol\u00edtica\u00a0externa, a\u00a0qualquer\u00a0hora\u00a0do\u00a0dia\u00a0ou\u00a0da\u00a0noite.<\/p>\n<p>O estudo\u00a0<em>Infinite Dial 2016<\/em>\u00a0estima\u00a0que\u00a0<a href=\"http:\/\/www.edisonresearch.com\/the-infinite-dial-2016\/\">57 milh\u00f5es de americanos escutaram podcasts no \u00faltimo m\u00eas<\/a>. Al\u00e9m disso, espera-se que\u00a0os gastos de publicidade\u00a0em\u00a0podcasts nos EUA\u00a0possam\u00a0chegar a\u00a0<a href=\"http:\/\/www.statista.com\/statistics\/610071\/podcast-ad-spending-us\/\">US $ 395 milh\u00f5es em 2020<\/a>, de acordo com a Bridge Ratings.<\/p>\n<p>O que\u00a0come\u00e7ou como um formato\u00a0frequentemente esquecido tornou-se\u00a0numa \u200bmina de ouro\u00a0em\u00a0termos de conte\u00fado e de modelo de neg\u00f3cio. Como o analista de meios\u00a0Ken Doctor observou em setembro no\u00a0Nieman Lab, &#8220;<a href=\"http:\/\/www.niemanlab.org\/2016\/09\/an-island-no-more-inside-the-business-of-the-podcasting-boom\/\">Podemos\u00a0considerar 2016 como o ano do neg\u00f3cio de podcast.<\/a>&#8221;<\/p>\n<p>Com isto em mente, o Centro Knight est\u00e1 oferecendo\u00a0o\u00a0seu primeiro curso\u00a0online\u00a0sobre podcasting. O MOOC (curso online aberto e massivo)\u00a0&#8220;Introdu\u00e7\u00e3o ao Podcasting: Cria\u00e7\u00e3o, Desenvolvimento e Estrat\u00e9gias de Distribui\u00e7\u00e3o&#8221; dura quatro semanas,\u00a0<strong>14 de novembro a 11 de dezembro de 2016<\/strong>.\u00a0<a href=\"https:\/\/test-journalismcourses.pantheonsite.io\/ITP16.html\">As inscri\u00e7\u00f5es est\u00e3o abertas<\/a>.<\/p>\n<div>\n<figure style=\"width: 980px\" class=\"wp-caption aligncenter\"><img fetchpriority=\"high\" decoding=\"async\" class=\"Introduction to Podcasting\" title=\"Introduction to Podcasting\" src=\"https:\/\/c1.staticflickr.com\/9\/8270\/29759839064_18fec52581_o.jpg\" alt=\"Introduction to Podcasting\" width=\"980\" height=\"350\" \/><figcaption class=\"wp-caption-text\">Introduction to Podcasting<\/figcaption><\/figure>\n<\/div>\n<p>O MOOC\u00a0ser\u00e1 ministrado por tr\u00eas instrutores do Voice of San Diego (VOSD): Andrew Keatts, Kinsee Morlan e Tristan Loper. VOSD \u00e9 uma organiza\u00e7\u00e3o\u00a0jornal\u00edstica\u00a0digital\u00a0sem fins de lucro, com base em San Diego,\u00a0na Calif\u00f3rnia. Keatts, Morlan e Loper s\u00e3o os produtores de\u00a0<a href=\"http:\/\/www.voiceofsandiego.org\/podcasts\/\">podcasts do VOSD<\/a>, que cobrem temas como\u00a0not\u00edcias, elei\u00e7\u00f5es,\u00a0educa\u00e7\u00e3o e artes.<\/p>\n<p>&#8220;Este curso introdut\u00f3rio vai ajudar\u00a0os\u00a0curiosos a\u00a0entender o que \u00e9 preciso para produzir seu pr\u00f3prio show&#8221;, diz\u00a0Loper. &#8220;<em>Introdu\u00e7\u00e3o ao\u00a0Podcasting<\/em>\u00a0vai cobrir o b\u00e1sico, bem como as melhores pr\u00e1ticas e li\u00e7\u00f5es aprendidas a partir de uma perspectiva\u00a0jornal\u00edstica. O curso\u00a0tamb\u00e9m ir\u00e1 cobrir os aspectos t\u00e9cnicos para aqueles interessado em\u00a0come\u00e7ar o seu podcast.&#8221;<\/p>\n<p>O curso do Centro Knight \u00e9 dirigido a\u00a0jornalistas e profissionais de m\u00eddia, mas \u00e9 aberto a qualquer pessoa que queira iniciar um podcast.<\/p>\n<p>O curso ir\u00e1 fornecer uma introdu\u00e7\u00e3o ao podcasting; avaliar diferentes formatos como estilos de narrativa e talk show; ensinar como planejar\u00a0epis\u00f3dios\u00a0e criar o\u00a0script. Ir\u00e1 cobrir tamb\u00e9m\u00a0aspectos t\u00e9cnicos da produ\u00e7\u00e3o, marketing e melhores pr\u00e1ticas para a grava\u00e7\u00e3o de \u00e1udio.<\/p>\n<p>Para a\u00a0instrutora\u00a0Kinsee Morlan, &#8220;podcasts criam\u00a0uma liga\u00e7\u00e3o mais profunda com o p\u00fablico e abrem\u00a0um novo canal para falar sobre quest\u00f5es em detalhe e de uma forma mais envolvente.&#8221;<\/p>\n<p>Andrew Keatts concorda: &#8220;H\u00e1 uma conex\u00e3o pessoal que\u00a0desperta\u00a0o interesse do p\u00fablico.\u00a0Isto cria uma oportunidade para obter hist\u00f3rias l\u00e1 fora, que poderiam nunca ser ouvidas &#8211; e ter discuss\u00f5es com pessoas que podem responder de forma diferente\u00a0do que ocorre com um artigo impresso&#8221;.<\/p>\n<p>O curso \u00e9 dividido em quatro m\u00f3dulos semanais.\u00a0Cada aula semanal ser\u00e1 entregue sob a forma de um\u00a0podcast, ou seja, em \u00e1udio. As li\u00e7\u00f5es ser\u00e3o complementadas com entrevistas com produtores de podcasts de diferentes meios.<\/p>\n<p>Al\u00e9m\u00a0das\u00a0audio-aulas, leituras, haver\u00e1 um quiz e discuss\u00e3o na plataforma de ensino \u00e0 dist\u00e2ncia do Centro Knight,\u00a0<a href=\"https:\/\/test-journalismcourses.pantheonsite.io\/\">JournalismCourses.org<\/a>. Este curso \u00e9 ass\u00edncrono &#8211; o que significa que os alunos podem acessar o site do curso e completar essas atividades\u00a0ao longo da semana em seu pr\u00f3prio ritmo, a qualquer hora. No entanto, s\u00e3o recomendados prazos semanais para\u00a0ajudar\u00a0os estudantes\u00a0a\u00a0manter o\u00a0ritmo.<\/p>\n<p>Certos equipamentos de \u00e1udio ser\u00e3o discutidos durante o curso, mas n\u00e3o \u00e9 necess\u00e1rio\u00a0possu\u00ed-los para\u00a0participar do curso.<\/p>\n<p>&#8220;Estamos de acordo com Ken Doctor: 2016 foi o ano de Podcasts, embora muitas pessoas n\u00e3o se deram conta de que os dados sobre a audi\u00eancia crescente e o fluxo de receitas s\u00f3lidas gerados pelos podcasts nos Estados Unidos mostram\u00a0o pot\u00eancial deste formato. Por isso\u00a0n\u00f3s pensamos que este\u00a0MOOC ser\u00e1 muito \u00fatil para os jornalistas e qualquer um que acaba de come\u00e7ar um podcast ou pretende lan\u00e7ar um&#8221;, diz\u00a0o professor Rosental Alves, fundador e diretor do Centro Knight.<\/p>\n<p>&#8220;Estamos felizes\u00a0por\u00a0ter como instrutores uma equipe de profissionais que t\u00eam vindo a produzir grandes podcasts em San Diego, por isso\u00a0eles t\u00eam experi\u00eancia em primeira m\u00e3o com os pr\u00f3s e contras deste formato&#8221;, acrescentou\u00a0o professor Rosental Alves.<\/p>\n<p>Tal como acontece com todos\u00a0os\u00a0MOOCs do Centro Knight, a participa\u00e7\u00e3o \u00e9 gratuita. No entanto, os estudantes podem pagar uma taxa administrativa de $30 d\u00f3lares americanos\u00a0para\u00a0obter um certificado de conclus\u00e3o, se tiverem cumprido as exig\u00eancias m\u00ednimas do curso. Neste caso, o\u00a0certificado est\u00e1 dispon\u00edvel para download em formato PDF depois de dia 11 de dezembro,\u00a0ap\u00f3s o Centro Knight concluir\u00a0o\u00a0processo de revis\u00e3o para garantir que o aluno preenche os requisitos. O certificado n\u00e3o tem\u00a0associado\u00a0qualquer\u00a0cr\u00e9dito\u00a0acad\u00eamico.<\/p>\n<p>O Centro Knight para o Jornalismo nas Am\u00e9ricas foi criado em 2002 pelo professor Rosental Calmon Alves, titular da C\u00e1tedra Knight de Jornalismo e da C\u00e1tedra UNESCO de Comunica\u00e7\u00e3o na Escola de Jornalismo da Universidade do Texas, em Austin. O programa de ensino \u00e0 dist\u00e2ncia do Centro Knight \u00e9 mantido gra\u00e7as ao apoio da John S. &amp; James L. Knight Foundation, do Moody College of Communication da Universidade do Texas em Austin e de outros doadores, al\u00e9m da renda obtida com taxas de inscri\u00e7\u00e3o e de emiss\u00e3o de certificados. Desde 2012, os MOOCs e outros cursos online de jornalismo do Centro Knight j\u00e1 chegaram a mais de 80 mil pessoas de 169 pa\u00edses.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Podcasting\u00a0est\u00e1\u00a0tendo\u00a0seu\u00a0auge. Este formato\u00a0permite\u00a0a\u00a0usu\u00e1rios\u00a0de\u00a0todo\u00a0o\u00a0mundo\u00a0\u00a0escutar\u00a0seus\u00a0programas\u00a0favoritos,\u00a0sobre\u00a0temas\u00a0que\u00a0v\u00e3o\u00a0desde\u00a0o\u00a0futebol\u00a0\u00e0\u00a0pol\u00edtica\u00a0externa, a\u00a0qualquer\u00a0hora\u00a0do\u00a0dia\u00a0ou\u00a0da\u00a0noite. O estudo\u00a0Infinite Dial 2016\u00a0estima\u00a0que\u00a057 milh\u00f5es de americanos escutaram podcasts no \u00faltimo m\u00eas. Al\u00e9m disso, espera-se que\u00a0os gastos de publicidade\u00a0em\u00a0podcasts nos EUA\u00a0possam\u00a0chegar a\u00a0US $ 395 milh\u00f5es em 2020, de acordo com a Bridge Ratings. O que\u00a0come\u00e7ou como um formato\u00a0frequentemente esquecido tornou-se\u00a0numa \u200bmina de ouro\u00a0em\u00a0termos de conte\u00fado e de modelo de neg\u00f3cio. Como [&hellip;]<\/p>\n","protected":false},"author":14,"featured_media":5702,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[13],"tags":[],"class_list":["post-5706","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nao-categorizado"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.9 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Quer lan\u00e7ar um podcast? Inscreva-se no novo curso online gratuito em ingl\u00eas do Centro Knight - Journalism Courses by Knight Center<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/journalismcourses.org\/pt-br\/quer-lancar-um-podcast-inscreva-se-no-novo-curso-online-gratuito-em-ingles-do-centro-knight\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Quer lan\u00e7ar um podcast? Inscreva-se no novo curso online gratuito em ingl\u00eas do Centro Knight\" \/>\n<meta property=\"og:description\" content=\"Podcasting\u00a0est\u00e1\u00a0tendo\u00a0seu\u00a0auge. 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